Overall Progress
28%12 of 43 tasks completed
Critical14
High19
Medium10
Ongoing0
Total Tasks
43
Completed
12
In Progress
1
Not Started
30
Progress by Phase
P1
6/6 (100%)P2
6/6 (100%)P3
0/6 (0%)P4
0/6 (0%)P5
0/6 (0%)P6
0/6 (0%)P7
0/7 (0%)Phase 16/6
Audit: Full Site X-Ray
1
Crawl the Entire Site
CriticalDone
SEO Lead / Technical SEO2-3 hours
P1
2
Tag Every Page by Type
CriticalDone
SEO Lead2-3 hours
P1
3
Run a Content Similarity Analysis
HighDone
SEO Lead / Technical SEO Analyst3-4 hours
P1
4
Check Google Search Console Data
CriticalDone
SEO Lead / Site Owner2-3 hours
P1F2
5
Audit Your Backlink Profile
HighDone
SEO Lead2-3 hours
F1P1
6
Calculate Your Junk Ratio
CriticalDone
SEO Lead30 minutes
P1
Phase 26/6
Pruning: The Great Cleanup
7
Delete All Scaled City Pages (No Valuable Backlinks)
CriticalDone
Developer with SEO Lead direction4-6 hours
P1
8
Redirect City Pages That Have Real Backlinks
HighDone
Developer / Technical SEO2-3 hours
P1
9
Remove Thin Visa Country Pages
HighDone
SEO Lead with Business Owner input2-4 hours
P1F3
10
Clean Up the Sitemap
HighDone
Developer / SEO Lead1-2 hours
P1
11
Clean Internal Links
HighDone
Developer3-4 hours
P1
12
Recalculate Your Junk Ratio
CriticalDone
SEO Lead30 minutes
P1
Phase 30/6
Rebuild: Pages That Deserve to Rank
13
Map Your Core Service Pages (Max 5-8)
CriticalIn Progress
SEO Lead and Content Strategist2-3 hours
P1A1
14
Write Service Pages That Answer Panic Questions First
CriticalNot Started
Content Writer with Operations input4-6 hours per page
A2A1
15
Add Information That Doesn't Exist Anywhere Else
CriticalNot Started
Content Writer using staff knowledge3-5 hours per page
A1
16
Build a Killer FAQ Section for Each Service
HighNot Started
Content Writer with Customer Service input3-4 hours per service
A1A2
17
Consolidate Visa Content into Deep Hubs
MediumNot Started
Content Writer with Visa Processing team4-6 hours per country
F3A1
18
Add Schema Markup to Every Page
MediumNot Started
Developer / Technical SEO3-5 hours
A2F1
Phase 40/6
Proof: Show You're the Real Deal
19
Create a Real, Detailed About Us Page
CriticalNot Started
Content Writer / Business Owner4-6 hours
A1F1
20
Publish Real Case Studies
HighNot Started
Content Writer with Operations team2-3 hours per case study
A1F1
21
Create a Visual Process Guide
HighNot Started
Designer / Marketing team1-2 days
A1A2
22
Build a Real Location Page for Your Actual Office
CriticalNot Started
Content Writer / Photographer / Office Manager1 day
A1F1P1
23
Record Video Content
HighNot Started
Marketing / Content team1-2 days
A1
24
Gather and Display Authentic Reviews
HighNot Started
Customer Service / OperationsOngoing (setup: 2-3 hours)
F1F2
Phase 50/6
UX: Redesign for the Panicked Traveler
25
Redesign the Hero Section of Every Service Page
HighNot Started
UX Designer / Developer2-3 hours per page
A2
26
Add a Pricing Comparison Table
HighNot Started
UX Designer / Content Writer3-4 hours
A2F1
27
Optimize for Mobile Speed
MediumNot Started
Developer1-2 days
A2
28
Add a "Do I Qualify?" Quick Quiz
MediumNot Started
Developer / UX Designer1-2 days
A2A1
29
Add Live Chat or Prominent Phone Number
HighNot Started
Developer / Operations3-4 hours
A2F1
30
Consider Rebranding the Domain
MediumNot Started
Business Owner / SEO Lead2-4 weeks (if pursued)
F2
Phase 60/6
Trust: Build External Credibility
31
Pursue State Department Courier Registration
CriticalNot Started
Business Owner / Legal4-8 weeks
F1
32
Claim and Optimize Google Business Profile
HighNot Started
Marketing / Office ManagerOngoing (setup: 2-3 hours)
F1F2
33
Get Listed on Authoritative Directories
HighNot Started
Marketing / SEO Lead1-2 weeks
F1F2
34
Earn Editorial Mentions and Links
MediumNot Started
Marketing / PROngoing (monthly effort)
F1F2
35
Explore Partnership Opportunities
MediumNot Started
Business Owner / Business DevelopmentOngoing (quarterly outreach)
F1F2
36
Clean Up Problematic Backlinks
MediumNot Started
SEO Lead2-3 hours
F1
Phase 70/7
Monitor: Measure & Adjust
37
Set Up Your Tracking Dashboard
CriticalNot Started
SEO Lead2-3 hours setup
P1A1
38
Monitor Google Algorithm Updates
HighNot Started
SEO LeadOngoing (15 min/week)
P1
39
Track Crawl Budget Signals
MediumNot Started
Technical SEOOngoing (10 min/week)
P1
40
Monthly Content Quality Check
HighNot Started
Content Writer / SEO LeadOngoing (30 min/month)
A1A2
41
Watch for "Creep" — Don't Repeat Old Mistakes
CriticalNot Started
SEO Lead / Business OwnerOngoing (constant discipline)
P1
42
Quarterly Competitive Analysis
MediumNot Started
SEO LeadOngoing (3-4 hours quarterly)
A1A2
43
Know When to Pivot — The 12-Month Decision
HighNot Started
Business Owner / SEO Lead12-month checkpoint
F2P1